Tag: Watch

Watch Computer Scientist Answers Computer Questions From Twitter | Tech Support

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Hello world.

My name is Professor David J. Malan,

I teach computer science at Harvard,

and I’m here today to answer your questions from Twitter.

This is Computer Science Support.

[upbeat music]

First up from tadproletarian,

How do search engines work so fast?

Well, the short answer really is distributed computing,

which is to say that Google and Bing,

and other such search engines,

they don’t just have one server

and they don’t even have just one really big server,

rather they have hundreds, thousands,

probably hundreds of thousands or more servers nowadays

around the world.

And so when you and I go in and to Google or Bing

and maybe type in a word to search for like, cats,

it’s quite possible that when you hit enter

and that keyword like cats is sent over the internet

to Google or to Bing, it’s actually spread out ultimately

across multiple servers,

some of which are grabbing the first 10 results,

some of which are grabbing the next 10 results,

the next 10 results,

so that you see just one collection of results,

but a lot of those ideas,

a lot of those search results came from different places.

And this eliminates

what could potentially be a bottleneck of sorts

if all of the information you needed

had to come from one specific server

that might very well be busy when you have that question.

Nick asks, Will computer programming jobs be taken

over by AI within the next 5 to 10 years?

This is such a frequently asked question nowadays

and I don’t think the answer will be yes.

And I think we’ve seen evidence of this already

in that early on when people were creating websites,

they were literally writing out code

in a language called HTML by hand.

But then of course, software came along,

tools like Dreamweaver that you could download

on your own computer

that would generate some of that same code for you.

More recently though, now you can just sign up for websites

like Squarespace, and Wix, and others

whereby click, click, click

and the website is generated for you.

So I dare say certainly in some domains,

that AI is really just an evolution of that trend

and it hasn’t put humans out of business

as much as it has made you and AI much more productive.

AI, I think, and the ability soon to be able

to program with natural language

is just going to enhance what you and I

can already do logically, but much more mechanically.

And I think too it’s worth considering

that there’s just so many bugs

or mistakes in software in the world

and there’s so many features

that humans wish existed in products present and future

that are to-do list, so to speak,

is way longer than we’ll ever have time

to finish in our lifetimes.

And so I think the prospect

of having an artificial intelligence boost our productivity

and work alongside us, so to

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10 Tech Trends for Marketing Teams to Watch

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  • Digital marketing is core to many businesses’ strategies, and the technology that supports these efforts is continually evolving.
  • Some existing trends will continue, including the growing importance of long-form educational content, chatbots and live chat, and voice search.
  • New emerging trends include Google’s push for a cookieless future.
  • This article is for small business owners and digital marketers who want to know about major trends and what to focus on in their marketing efforts.

While many principles of marketing remain the same each year, the tools businesses use to achieve marketing success vary greatly over time. Newspaper advertising was once commonplace. Now, digital advertising and artificial intelligence play critical roles in the marketing tactics of businesses.

Every year, there are more technological trends for entrepreneurs to keep an eye on. Business owners who stay ahead of the curve might even find new heights of marketing success. Here are 10 trends we believe small businesses should take advantage of this year.

Let’s take a deeper dive into these trends and how they can benefit your business.

1. Authentic long-form content remains king.

In content marketing, the trend has been toward long-form, educational content that aims to help users rather than sell to them. That trend will only continue, with developments like Google’s Helpful Content Update, which rolled out late last year. The content that will perform the best is content that thoroughly answers the questions people have and guides them toward the right decision for their circumstances.

Sharing about topics that interest your customers is a great way to build brand awareness and customer loyalty. You can build trust by showing you care about more than just a sale. Whether your content takes the form of a social media post, a blog or an email blast, ensure a balance between highlighting your products and providing valuable, actionable advice.

Long-form authentic marketing is a great way to boost interest and engagement among your target audience.

2. Short-form video content is coming for the crown.

Although long-form educational content remains potent for blogging or podcasting, short-form video content is increasingly popular. Thanks to the rise of TikTok and Instagram Reels, users are increasingly attuned to short snippets of entertaining or informative video content. Brands can use this trend to speak to their audience quickly and effectively amid a sea of other video content.

As users’ attention is pulled in many directions at once and attention spans shorten, clever short-form video content can get a brand’s message across in a matter of seconds. To capture the widest swath of your audience, deploy long-form content for users who want to dive deep and educate themselves, but create short-form video content for users who are scrolling to kill time. 

3. Adoption of chatbots and conversational AI will increase.

Chatbots, as well as more sophisticated conversational AI, will continue to make their way into the market and become increasingly accessible for small businesses. These tools can answer customers’ basic questions at all hours

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